When I was diagnosed with Ehlers-Danlos Syndrome I was shocked at the range of products available on the market to help; they were designed for the elderly, were branded medically and were expensive. I set out to design a range of home-ware products that would be affordable, practical for people with mobility disablements whilst being positive items to own.
I have used my Masters course to explore the wider aspects of Product Design and how to set up a creative business. Continuing my passion for design from my Degree, I challenged myself to understand the complete process of design and therefore create a brand, which I called VuSu. This project enabled me to utilise User Centred Design and be exposed to new aspects of the whole design process.
From working alongside my users I designed each product to fulfil a need within their home, whilst each is styled to suit their lifestyle. The range is designed for people with mobility disablements but through accessible design the products are also attractive and convenient for others.
Negative inspiration is something I embraced during this study. Some ‘disability’ products are badly designed and I found the whole experience of shopping for them depressing. It motivates me to change the market. VuSu products will be sold online from the launch through a modern, simple and fun website.
This journey has been motivated by my curiosity of everything design and the partnerships formed through my collaborations with others. This challenging project has given me many new skills and excitement for design. From working with manufacturers, professionals, designers, users and enthusiasts I have learnt how to design right by my user, forming a brand ethos that the customer connects to and the products communicate. email@example.com